UNICEF is the world’s leading organisation for children, working in more than 190 countries to improve and save children’s lives. As a champion of the UN Convention on the Rights of the Child, UNICEF works around the clock to protect and promote the rights of every child. Founded in 1946, the organisation has been involved in caring for children by providing health care, water, nutrition, education and protection. Responding quickly and effectively to emergencies – be they natural or as a result of war – UNICEF provides life-saving support to local communities, as well as running national programmes to benefit the everyday lives of children.
Robbie Williams began his involvement with UNICEF UK in 1998 after being introduced to the organisation by the late Ian Dury during a visit to Sri Lanka. Robbie became an official UNICEF UK Ambassador in 2001 following a trip to Mozambique, where he witnessed firsthand and raised awareness for the HIV/AIDS and flood disaster which the country was facing. Following a range of lasting contributions to various campaigns, Robbie created and launched the hugely successful Soccer Aid – a televised soccer match between a team of English celebrities and football legends against a Rest of the World team. This has become an important part of UNICEF UK’s appeal for support in the provision of care to children around the world and has seen an extraordinary £12 million since its start.
Since 1998 co-founder of ie:Music Tim Clark has been an avid supporter of UNICEF UK, later becoming a Vice President in 2002. Tim has been involved in various UNICEF initiatives and projects, including active involvement alongside Robbie Williams in the development of Soccer Aid and campaigning against human trafficking. Most recently, he has been working towards the initiative of Ending Child Malnutrition in Liberia – a five year programme focussed on cutting down on malnutrition amongst Liberian children, by creating a model which will hopefully eradicate child malnutrition. Tim Clark has received an OBE in 2008 for his involvement with UNICEF, and strongly believes that every child should be given the best possible start in life and the chances to realise their dreams.